Rehoboth Marketplace 19287 Miller Road Unit 12 Rehoboth Beach, DE 19971 Next to Concord Pet Food & Supplies
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Store Hours

10:00am - 5:00pm
10:00am - 5:00pm
10:00am - 5:00pm
10:00am - 5:00pm
10:00am - 5:00pm


Walk-Ins Welcome.

Contact Info

(302) 226-8840

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Exclusive Offers

Only at Sterling Optical Rehoboth Beach, DE

Complete Pair of
Designer Eyeglasses
From Ann Taylor, Kenneth Cole, Lucky Brand, Gap or Fila*
with single-vision CR-39 lenses
HD Digital
Progressive lenses
50 %
Precision View logo
current wearers Acuvue® Brand
Contact Lenses
Save Up To
In Repurchase Rewards
Sterling Optical Rehoboth Beach interior

Why choose Sterling Optical Rehoboth Beach, DE?

The Sterling Optical store in Rehoboth Beach, DE has been in business for almost two decades. With that kind of longevity, this truly is the place where you will find the best value and selection when it comes to the vision needs for you and your family. Offering “walk-in “availability, we make it easy to provide professional eye care service and treatment, all according to your schedule. We also have the area’s largest selection of designer frames from brands that include Silhouette, Flexon, and Costa. Best of all, when you choose Sterling Optical, everything you buy is backed by our satisfaction guarantee. Our staff is committed to providing you and your family with the best possible eye care and exceptional customer service. Find out why we’re the best eye care store in the area. Visit the Sterling Optical store at 19287 Miller Road, Unit 12, Rehoboth Beach, DE 19971.


Eye Exams & Affordable Eye Care in Rehoboth Beach, DE

The Sterling Optical store in Rehoboth, DE features a large selection of eyeglasses, contact lenses and designer frames that can help you and your family see (and look) your best. Our friendly and experienced staff is fully committed to providing you with exceptional customer service and personal attention. The goal here at Sterling Optical is to ensure you get the best eye care treatment possible. (For example, part of our service includes free cleaning and adjustments to existing customers.) Discount frames, designer eyewear, specialty lenses, sports eyewear, prescription sunglasses, contact lenses (and more) can be found at Sterling Optical.

Our Brands

We carry popular designer brands and the latest styles to fit your style and budget. Stop by your neighborhood Sterling Optical location to view our complete collection.

  • Adidas
  • Adrienne Vittadini
  • Argyleculture
  • AV Studio
  • Costa
  • Easytwist
  • Ernest Hemingway
  • Esquire
  • Flexon
  • Gant
  • GAP
  • Greg Norman Eyewear
  • Guess
  • Gwen Stefani
  • Harley Davidson
  • Helium-Paris
  • Jones New York
  • Lucky Brand
  • Neubau
  • OP – Ocean Pacific
  • Puma
  • Revo Suns
  • Ted Baker
  • TEKĀ Eyewear
  • Vera Wang

Vision Plans We Accept

Although we are currently not accepting any insurance plans, we <strong><em>will</em></strong> take 20% off your purchase. Please call us at (302) 226-8800 for more information.

Don’t see your insurance listed? Call this store at (302) 226-8800 to check for additional accepted insurance plans.

Use your FSA (flex spending account) and HSA (health savings account) funds on eye exams, eyeglasses, and contact lenses!

*On purchase of select frames from Ann Taylor, Kenneth Cole, Lucky Brand, Gap or Fila with single-vision CR-39 plastic lenses. Inventory will vary by location. Cannot be combined with insurance or other offers. Other restrictions may apply. See store for details. Offer expires 08/31/24. **Buy one complete pair of eyeglasses (frames with progressive lenses) and get 50% off progressive lenses on second pair (with purchase of frames). Second pair must be equal or lesser value. Progressive lenses must be Precision View brand or similar. Cannot be combined with insurance or other offers. Other restrictions may apply. See store for details. Offer expires 08/31/24. Offer valid on purchase of eligible supply quantities of ACUVUE® branded contact lenses at participating retail locations from 07/01/2024 - 12/31/2024. See full terms and conditions at and complete online reward form within 60 days of purchase. [AS052405 2024PP10200]