Address
3321 Riverside Drive Danville, VA 24540 On Riverside Drive between Western Sizzlin’ and CookoutStore Hours
Notes
Walk-ins WelcomeExclusive Offers
Only at Sterling Optical Danville, VA
Why choose Sterling Optical Danville, VA?
The Sterling Optical store in Danville has been in business since 1986 and has become the go-to place in finding the best value and selection when it comes to the eyewear needs for you and your family. With the convenience of offering one-hour service, we make it easy to provide professional eye care service and treatment according to your schedule. And perhaps the greatest benefit is pricing – Sterling Optical makes eye care affordable. We carry an extensive line of value frames, ophthalmic lenses, and contact lenses. We also have the area’s largest selection of designer frames from brands that include Columbia, Nike, and Guess (to name a few). Best of all, when you choose Sterling Optical, everything you buy is backed by our satisfaction guarantee. If your eyewear becomes broken or damaged, we offer a $20 scratch warranty at time of purchase. Our staff is committed to providing you and your family with the best possible eye care and exceptional customer service. We even accept CareCredit® and most insurance plans. Find out why we’re the best eye care store in the area. Visit Sterling Optical at 3321 Riverside Drive, Danville, VA 24540.
Eye Exams & Affordable Eye Care in Danville, VA
The Sterling Optical store in Danville, VA provides the local community with innovative eye care solutions and exceptional customer service. From the moment you enter our store, our goal is to ensure you get the best eye care treatment possible – be it a free frame adjustment, contact lens training, or a comprehensive eye exam. Our store also offers technological advancements like OCT Fundus Camera, so you can feel confident that your prescription (should you need one) is accurate. Between state-of-the-art technology and reasonable prices on eyewear, you will find the best value for eyeglasses or contact lenses (and more) at our store.
Our Brands
We carry all of the latest and most popular brands from Luxottica’s brand portfolio. Stop by your neighborhood Sterling Optical location to view our complete collection.
- Argyleculture
- BCBG
- Bebe
- Cole Haan
- Columbia
- Daisy Fuentes
- Dana Buchman
- Ducks Unlimited
- Elizabeth Arden
- Ellen Tracy
- Ernest Hemingway
- Gant
- Guess
- Harley Davidson
- Invincilites
- Jessica McClintock
- Kenneth Cole
- Kenneth Cole Reaction
- Kensie
- Marc Ecko
- Nike
- Nike Flexon
- Ocean Pacific
- Sophia Loren
Vision Plans We Accept
In most cases, we are able to bill your vision insurance provider directly, thereby saving you time and out-of-pocket expenses for whatever your visit was for: eyeglasses, eyewear, contact lenses, or eye exams. The plans we accept include:
- EyeMed
- Gateway
- Optima
- Superior Vision
Don’t see your insurance listed? Call this store at (434) 791-4381 to check for additional accepted insurance plans.
Use your FSA (flex spending account) and HSA (health savings account) funds on eye exams, eyeglasses, and contact lenses!
Meet Our Doctor: Dr. Michael Ford
Doctor Hours
To make an appointment with Dr. Ford, call (434) 791-2447.Meet Our Doctor: Dr. Michael Ford
Dr. Michael Ford, an Indepedent Doctor of Optometry, has been practicing optometry for the past 20 years, and he has been with Sterling Optical in Danville, VA for the past four years.